Freescale's new CEO targets market share growth

Freescale's new CEO targets market share growth

SAN ANTONIO—When Greg Lowe, Freescale Semiconductor Inc.'s president and CEO, took the microphone to deliver the keynote address at perhaps his company's most important annual event Tuesday (June 19), he was in the early stages of his 14th day on the job.

Later, when asked a question about Freescale's strengths and weaknesses, Lowe freely acknowledged he was unqualified to answer, owing to his brief stint on the job thus far.

But Lowe—who was named to Freescale's top job June 5—made one thing clear above all others. He stated several times that his primary mission is to improve Freescale's market share, growing the company faster than the overall semiconductor industry.

"I don't know that I can point to a single weakness after 13 days," Lowe said. "What I would tell you is that the employees of this company feel they know they have the skills and the capabilities to do a better job of growing the company and gaining market share."


Greg Lowe, Freescale Semiconductor's president and CEO, speaks at the Freescale Technology Forum Tuesday.

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